Category

Social Media

Facebook, organic social media engagement
Blog
December 1, 2017

How to get engagement on your Facebook page without paying for ads

Getting engagement on your Facebook page seems to be getting harder as your newsfeed mostly shows sponsored content these days. As much as we love paid Facebook ads here at…
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News
August 3, 2017

Social Media Marketing: The Beginner’s Guide to Building a Social Presence

So, you want to take control of your business and finally build a strong social media presence? Before you can start experimenting with social media automation and segmentation tools—before you…
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frank sinatra
Blog
January 4, 2017

What Do Frank Sinatra, Mourners and Fake Twitter Followers Have in Common?

What do Frank Sinatra, fake Twitter followers and professional mourners all have in common? We explore how social imitation works and how it could help explain why people flock to…
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Why should your social media be humanised? background image
Blog
August 5, 2016

6 Ways to Humanise your Brand on Social Media

Why should your social media be humanised? There’s approximately 2 billion internet users on social media at present, and with this, organic reach has now become the proverbial, ‘needle in…
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Blog
July 28, 2016

Why Facebook’s live video

Why Facebook’s live video is a powerful tool for marketers As the world becomes more connected and more social, brands are increasingly looking to drive growth through transparent, scalable, and…
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Blog
July 21, 2016

How to measure social media results without submitting to analysis paralysis

The debate on the marketing potential of social media platforms is over, and the results are in. Every brand should be on social media, and those who aren’t are still…
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Blog
July 5, 2016

5 Signs to invest more in social media

Do you often get told that you should invest in social media marketing? We understand that with this, a few of the following questions spring to mind: How is social…
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Blog
February 25, 2016

Facebook Reactions – what’s it all about?

Facebook has recently released its new version of the ‘like’ button, named Reactions. For many years, Facebook users wanted the option to express their opinions more without typing an essay…
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Blog
February 26, 2015

How to control your social media crisis

Social Media Manager Laura Hall shares her top tips for managing a crisis using social media A social media crisis is like a wildfire. It can’t be unlit, but it…
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