web development Return to Services
Creative design, best practise methodologies and cutting edge functionality means our development clients achieve the results they are after on time, on budget and on brief.
For us, websites are all about performance. They need to perform for users’ visiting them. They need to perform from search engines to ensure strong placements in search results. And they need to perform as a commercial platform for your business, maximising conversion rates and the revenue generated online.
We approach website design and builds in a similar way, starting with the performance objective in mind and then implementing a website strategy which meets all stakeholder’s needs without compromise.
Our website design and build services include wireframing of the site, prototyping so you see what you’ll get and unlimited design iterations to ensure you’re completely happy with the look and feel.
Combine this with an experienced UK based client, project management and offshore development resources fluent in both Microsoft and open source programming, you can see why so many of our clients use our build services.
So whether you are looking for a simple html website, a powerful CMS driven site or rich web2.0 functionality, our team has the experience and resources to deliver exceptionally tailored websites.
specification & prototyping
The old adage of ‘measure it twice and cut it once’ certainly holds true in web development
This is why our business analysts will capture your business requirements and then create an online prototype or ’wireframe’ of the finished site for every project. This enables the client to see and critique the proposed functionality before the programming and design starts. This step ensures we understand the requirements and the Client can feedback back on a visual requirement set, which is typically much easier than a written specification document. Once complete, the prototype is signed off by client before progressing to the next step – the technical specification.
This is a written specification document which contains all the feature requirements for the site development. The specification also includes a thorough search engine optimisation review of the proposed website, including keyword strategy and matching to proposed pages and internal structure. Once this is signed off by the client before development starts and occurs at the same time as the Design work.
Why do we approach development in this way?
Simply because after 15 years of building complex web sites, we have found it offers the most cost effective way to get the client the outcome they want, within an agreed time frame.
web design
We pride ourselves on the creativity and usability of our web design
Our design team offer clients unlimited design iterations to ensure they get exactly the look and feel you envisage and only stop when you are completely happy.
Whether its launching a healthcare brand in Brazil, a travel brand in the UK or Mexico’s largest hospital network, the flexibility of our design solutions always exceed expectations.
development
Site development requirements are key to a building brand identity through a strong online presence
Our development team’s aim is simply to deliver against the design and specification within the pre-agreed time frame to the highest possible standard.
The team are highly qualified in Microsoft as well as all other leading open source development languages, content management systems and frameworks ensuring a thorough build.
All development is following by thorough Quality Assurance testing prior to launch to ensure we have a clean and successful release.
conversion optimisation
Lead to sales conversion is crucial to enhance turnover so let us help improve your sites performance
Conversion optimisation is the modification of an existing website to enhance the commercial outcomes from the site.
Typically this is to increase lead generation or sales directed to the site through the implementation of A/B testing and the application of best practice in web design to encourage users towards your revenue generating outcome.
Often conversion optimisation can be one of the highest yielding services we offer, with double digital percentage increase in conversion rates.
multi-lingual content
We have in-house, UK based dedicated content authoring staff
All of them come from an editorial background and have been trained by our SEO team to ensure the content we create applies search marketing best practices.
We take the time to understand the tone of our clients and rigorously fact check to ensure all content is well written, correct and brand reinforcing. Whether creating one off content for a new website, ongoing daily content or news authoring, we can meet your digital content needs.
Any requirement for content scripts across multiple languages? We refer these requests to regional interpreters to ensure the appropriate localisation.
